Located in the heart of Berlin’s trendy Friedrichshain district, this Giant Poster on the busy Warschauer Straße attracts maximum attention across its 216 m². Situated between the East Side Mall, the RAW site and the famous East Side Gallery, the area attracts a young, urban and trend-conscious crowd every day. For around 85,000 Berliners and international visitors, Warschauer Straße station serves as the central gateway to one of the capital’s most famous nightlife and cultural districts. Characterised by bars, clubs, art and event venues, the creative scene around the River Spree attracts night owls, culture vultures and urban professionals in equal measure. Here, maximum visibility is key in an environment that epitomises Berlin’s urban culture like no other.