Digital and big: at 35 meters high, this Traffic Tower is the only digital motorway advertising tower in Germany! Fast motif changes create maximum flexibility and topicality for brands. The Traffic Tower is located on the busy A3, one of the country's most important arterial roads. The A3 serves as a bridge between the economically strong Rhine-Main and Rhine-Ruhr regions and runs from the Netherlands through the Ruhr area and the Cologne area to the Austrian border. A lucrative target group of business and leisure commuters are drawn here every day from the cosmopolitan media city of Cologne to the smart financial metropolis of Frankfurt. The recreation areas of Bad Honnef and Montabaur are in the immediate vicinity.