This highlight of a combination of Media Wall and Window Ad is located in the heart of the pedestrian zone at Marienplatz. As a central hub in the city center, surrounded by commercial buildings and landmarks, Marienplatz is enjoyed as a popular meeting place by young and old. From here, fashionistas head off on a shopping spree to Neuhauser Straße and luxury shopping mile Maximilianstraße. Those with an appetite for pleasure can enjoy the Munich lifestyle in the many cafés, bars and restaurants in the surrounding area. The wealthy Munich residents are drawn to the nearby exclusive Viktualienmarkt for shopping.